Princess Yachts Re-Branding
Self initiated project assignment for FDA Graphics Communication Year 2 course. 
When creating a re-brand for Princess Yachts, I took great consideration to build an identity that reflects both their quality and luxury pleasure crafts to the market with a timeless and elegant design.
By creating the anchor/crown logo symbol I was able to visually represent and encompass the Princess Yacht brand by combining both the boating industry and the company name in an elegant and stylish design representative to them and there heritage.

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